Residential construction is a fiercely competitive industry, which makes it essential for home builders and contractors to tap into the potential in online marketing.
Wisconsin's home builders need websites that showcase their capabilities, explain what sets them apart from other builders and motivate potential clients to hire them. Just as importantly, they need websites that get found by online searchers. In short, they need iNET-Web.
Our Milwaukee web design firm has helped numerous local home builders establish an online presence and get new leads from their websites. Our ever-growing roster of satisfied clients is testament to the effectiveness of our web development and SEO work.
If you're a home builder, architect or involved in any way in the home building industry and your current website isn't consistently bringing you new business, you need to talk with iNET-Web. If you still don't have a website, you really need to talk with us.
In the pre-internet era, marketing your business meant buying a Yellow Pages listing, running some ads in the local paper, and maybe some radio commercials, too. Today, though, just about everyone looks online when they’re making a buying decision. Without a website, your business is at a serious disadvantage. Just look at a few statistics about online marketing:
There are literally thousands of web developers in Wisconsin, from teenagers working out of their parents' basement to techies in trendy Third Ward offices. What sets iNET Web apart is our focus on results.
Unlike 99% of our competition, we don’t waste our clients’ budget on the money pit known as Pay-per-Click (PPC) or on getting useless “likes” on social media platforms. Instead, we focus on Search Engine Optimization to get your website ranking at the top of search engine results pages.
Yes, you can pay to get your site to the top of search engine results pages with Pay-per-Click, but it's ridiculously expensive and most people skip right over those paid listings and go straight to the businesses that actually earned their way to the first page of search engine results.
To get an idea of the type of websites we build, take a look at the work we’ve done for these builders:
And check out this Case History on James Craig Builders:
Our SEO gurus start by analyzing online search trends for the words and phrases prospective customers use when looking online for a homebuilder. We then integrate these words and phrases into the content and metadata of your website.
Here's a look at some of commonly searched keywords related to "home builders Milwaukee":
From this, we learn a few things:
Armed with these insights, we would develop content that includes these terms and answers these types of online queries. Search engines (like Google) are constantly “crawling” websites and archiving their content in order to improve the quality of their search results. When you have a website with content that syncs up with the words and phrases used by online searchers, your site rises in the ranks of search results pages.
The whole purpose of SEO is to get your site ranking on the first page of search engine results—ideally in the top 3 results. This is known as “organic” SEO, and no one does it better than iNET Web. The websites we build for our clients consistently outrank the competition.
There’s a lot more to iNET Web than web design and hosting services. We provide a variety of marketing options proven to increase the visibility of your business in online search engines as well as in other media. For instance, we have an in-house photography studio and audio production capabilities for radio commercials. We also design logos and signage, and we can produce print ads, flyers and posters, too. More than just a web developer, we’re a full-service marketing partner.
See how iNET Web helps businesses in the related fields of home improvement and concrete construction.
CONTACT iNET-WEB TODAY
Creative is an intangible. There aren’t many great creatives in radio. In branding there are less. In strategizing there are even less. Most companies have no BRAND. The products and services are amazing, the businesses are often brilliant. There is just nothing for consumers to grab and buckle themselves into. The web sites are also no influence in creating the brand, brand strategy, ad concept or ads.
iNET creative has dozens of mind traps and hooks. Duplicitous meanings and meanings left for the listener to decipher or wonder at. While these traps can get a listener stuck in a thought midstream over two, three, twenty exposures they force acceptance of the message and action. When they discover the hidden hooks listeners feel like insiders, part of the story and part of the brand.