It is the age of the internet—people turn to Google for information about everything. Consider the photo on the right: approximately 710 people per month search "interior design near me," and Google knows to show them a map and list of local businesses. This does not include volumes for similar searches where a client is looking for your business but uses different words.
If you don’t show up when a potential client types “interior designer near me” or “interior design + your city,” you miss out on the opportunity to gain the business of those clients. Or, let’s say you do show up, but you don’t have a beautifully designed website that convinces people to contact you—again, you miss out on business. If either of these struggles sounds familiar, contact iNET Web for a free quote on a custom website and Search Engine Optimization (SEO) to put your site at the top of the list.
In our eyes, the only successful websites are those that give our clients an overwhelmingly positive ROI and increase their bottom line.
As a designer yourself, you will probably want your website to have a certain style and feel. Our designers will work with you to ensure you get what you envision, while our programmers will develop the site so it loads quickly and functions flawlessly on both desktop computers and mobile devices.
iNET sites are made to make our customers happy, and looking good is just the start. What really sets our work apart from other web development agencies in Milwaukee is the way we harness the power of SEO to drive new business to your website. We’ve catapulted hundreds of businesses to the first page of Google search engine results pages, and we can do the same for yours.
In its purest form, SEO is everything you do to get a website to rank highly for a given search term—for instance, “Milwaukee interior designer.” SEO involves everything from intentionally structured content to the way photos are tagged in the HTML on a website. If you want to harness the power of a team of SEO gurus, you're in the right place—no one does it better than iNET Web.
Ah, but what about this PPC thing you've heard about? Is that that the same as SEO? Hardly! Read on below to learn why Pay-per-Click just might be the worst investment in marketing you can possibly make.
It’s hardly a fair fight, but let’s take a look at the contenders:
Pay-per-Click is an advertising program from Google. PPC will put your website at the top of search results pages with an “Ad” designation in front of it, and anytime someone clicks on your site you’re charged a fee. Seems reasonable, right? Well, maybe until you take a closer look.
The first problem with PPC is how expensive it can get, especially when you realize clicks don’t translate to purchases. Many businesses get sold on a PPC campaign by a so-called “web development agency,” only to find out it gets quite expensive and offers precious little in the way of return on investment. PPC only generates traffic while you’re footing the bill, so once you pull the plug on PPC your website is relegated to page 18 of search engine results.
SEO, on the other hand, gets your website to the top of search engine results pages the old fashioned way—by developing content so relevant and so good it’s recognized by Google as a website worth visiting. Results don’t come overnight, but they do come. Also, unlike PPC, the results are here to stay—even if you stop doing SEO work on a site, the body of SEO in place continues to draw in prospects.
Unlike PPC where all a 'marketer' has to know how to do is hand your money to another business, SEO requires expertise to be successful. Many people claim to sell SEO, when in reality they sell blog posts that do nothing to increase a client's bottom line. iNET has the experience and resources to get your custom-built, Creative Genius inspired website to the top of Google search engine results pages for all your potential clients to see.
iNET isn't limited to just website design. We offer a full range of marketing services, including photography, print and video production. From business cards to broadcast production, who better to handle it than the very designers who developed your online brand?
iNET Web & Marketing Services:
At iNET, we have a record of success (and client testimonials to back it up.) Take a look at some of the profitable websites we’ve developed for other businesses, and then contact us to start improving the bottom line of your business. iNET Web is conveniently located in Waukesha between Madison and Milwaukee, and serves clients throughout the state of Wisconsin and nationwide.
CONTACT iNET-WEB TODAY
Creative is an intangible. There aren’t many great creatives in radio. In branding there are less. In strategizing there are even less. Most companies have no BRAND. The products and services are amazing, the businesses are often brilliant. There is just nothing for consumers to grab and buckle themselves into. The web sites are also no influence in creating the brand, brand strategy, ad concept or ads.
iNET creative has dozens of mind traps and hooks. Duplicitous meanings and meanings left for the listener to decipher or wonder at. While these traps can get a listener stuck in a thought midstream over two, three, twenty exposures they force acceptance of the message and action. When they discover the hidden hooks listeners feel like insiders, part of the story and part of the brand.