Wisconsin Vision

When Wisconsin Vision needed a new website to better reflect their brand and draw in new prospects, iNET-Web had just the prescription.

Eye Vision Health Services and Products from Wisconsin Eye Vision Experts
Click the links below to learn all about the unparalleled web marketing services that provided Wisconsin Vision


is packed full of excellence:


More people than ever are using cell phones and tablets to access the internet, which is why all websites built by iNET-Web incorporate mobile responsive design to ensure they display flawlessly on mobile devices.


iNET Copywriters and SEO specialists reworked the existing content on Wisconsin Vision’s website to better promote the unique benefits of Wisconsin Vision and to help propel the site to the top of search engine results pages.

Custom Programming

The new Wisconsin Vision website was custom built from the ground up for a totally unique look and a glitch-free user experience. Customers can schedule appointments online and even buy the chain’s COR eyewear products online. We also built a stable and secure e-commerce platform so they can sell eyeglasses and contact lenses online.

Milwaukee Web Marketing for vision health companiesMilwaukee Web Marketing for vision health companies

Wisconsin Vision

Wisconsin Vision is a state-wide chain or eye care centers with 6 affiliate stores in Indiana. The chain started as a single store in 1978 and has grown to 26 eye care centers in Wisconsin and its own state-of-the-art lens lab. Wisconsin Vision is a 1-stop shop for eye exams, lenses, and frames to match your unique style. With the 2019 launch of a new website by iNET-Web, Wisconsin’s largest independently-owned optical company finally got the online presence it deserves.

Website Dilemmas

Wisconsin Vision had a website before coming to iNET-Web, but they weren’t thrilled with the way it looked and definitely weren’t happy with the way it wasn’t bringing in new patients. They also needed a more secure e-Commerce platform for online sales. While researching web development companies, they found out about iNET-Web’s focus on profit-generating websites. The rest is history.  

Website Technology Implemented

Graphic Design – Mobile Responsive Design – Copywriting – e-Commerce – CSS – JavaScript – HTML –

Website Outcome

Since the site went live, site traffic and search engine rankings are both up. The client loves the look of their new site and is thrilled to have web pages promoting their state-of-the-art, eco-friendly lens lab and the work they do to give back to the communities where their stores are located.

iNET went beyond website work by designing and printing cards encouraging customers to leave reviews on their Google business page. That strategy is paying off with an increase in positive reviews. We also designed wall wraps for their stores and produce email blasts to keep past and prospective customers updated on sales and new products.

Contact our Milwaukee web design firm for a custom designed, profit-generating website for your business.


Creative Genius Marketing® - CreativeGeniusMarketing.com

Creative is an intangible. There aren’t many great creatives in radio. In branding there are less. In strategizing there are even less. Most companies have no BRAND. The products and services are amazing, the businesses are often brilliant. There is just nothing for consumers to grab and buckle themselves into. The web sites are also no influence in creating the brand, brand strategy, ad concept or ads.

iNET creative has dozens of mind traps and hooks. Duplicitous meanings and meanings left for the listener to decipher or wonder at. While these traps can get a listener stuck in a thought midstream over two, three, twenty exposures they force acceptance of the message and action. When they discover the hidden hooks listeners feel like insiders, part of the story and part of the brand.

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