Googlebots--What Are They and What Do They Do?

Frequently Asked Questions about Googlebots

googlebot illustrationWhat is Googlebot?

Googlebot is a web crawling bot. Which, of course, begs the question:

What is a bot?

A bot (short for “robot”) is a software application that performs automated tasks. Bots are most commonly used for web “crawling,” which is the process of analyzing and filing data on web pages. This is known as indexing.

Bots are often referred to as “web crawlers” or “spiders” because they methodically go line by line through all the files on a website, albeit much faster than any spider—or human—could ever go.

What is meant by “Google algorithms”?

You’ll see the word “algorithm” a lot when Google is discussed. This refers to the computer program Google uses to determine which sites to crawl, how often to crawl them and how many pages from each site it crawls.

The word “algorithm” comes from the name of the 9th century Persian mathematician, astronomer and geographer Al-Khwarizmi. A Latin translation of a mathematics book he wrote used the word “Algoritmi” as a Latinization of his name. The word came to refer to mathematics in general.

Today, when used in the context of computers, an algorithm is a sequence of tasks a computer is assigned to perform.

Why Do Googlebots Index Your Site?

Google’s web crawlers are constantly indexing websites so their search engine can provide searchers the best results possible for their online searches. Indexing allows them to discover new pages, as well as updated pages. All the information gathered by Google’s bots is filed on an index so it can be quickly referenced in response to a search someone does on whatever topic is indexed.

Do googlebots influence how a website ranks?

No, all the googlebot does is index everything on your site. Google’s search engine then tries to match searchers’ queries with the websites having the most relevant content. It primarily does this by cross referencing words in the searcher’s query with words (and related words) on websites. 

How often do googlebots index websites?

How often Googlebots index a site depends largely upon how much traffic a site gets. High traffic sites are crawled more frequently than low traffic sites—and they are crawled as often as multiple times per day.

Want Google to Notice Your Site? Hire iNET Web

If you want to catapult your site to the top of Google’s search engine results, turn it over to iNET. We’ve taken hundreds of Wisconsin businesses to the top of Google search results for the most commonly searched queries in their field, and we can do the same for you.

Unlike PPC and Social Media, our results-oriented approach actually brings in new customers. A LOT of new customers. Take the welding equipment company client, for instance. They went from averaging couple thousand dollars per month in online sales to over $90,000 per month. It may seem hard to believe, but this really happened!

And, as you can imagine, they’re still an iNET client.

Contact iNET Web to request a free initial consultation on a new website or ongoing SEO work for an existing site.
Creative Genius Marketing® - CreativeGeniusMarketing.com

Creative is an intangible. There aren’t many great creatives in radio. In branding there are less. In strategizing there are even less. Most companies have no BRAND. The products and services are amazing, the businesses are often brilliant. There is just nothing for consumers to grab and buckle themselves into. The web sites are also no influence in creating the brand, brand strategy, ad concept or ads.

iNET creative has dozens of mind traps and hooks. Duplicitous meanings and meanings left for the listener to decipher or wonder at. While these traps can get a listener stuck in a thought midstream over two, three, twenty exposures they force acceptance of the message and action. When they discover the hidden hooks listeners feel like insiders, part of the story and part of the brand.