People need haircuts, and you give great ones—business is as simple as that. Except, how do people know you give haircuts? How do people know that they shouldn't get any ordinary haircut and that they need a haircut from you? Word of mouth and a sign spinner used to cut it, but smartphones and Google have changed the game entirely. To thrive in today's market, you must aggressively market your business to potential customers by establishing a dominant web presence.
There is a significant monthly search volume of 460,000 searches per month for the queries "hair salons near me" and "hair salon near me." That's not including other things people type into Google like "haircut near me," "hair salon + city" or even just "haircut." Google shows these searchers (your potential customers) a map of businesses nearby and attaches a list from which they can visit websites and get directions. If you are a hairdresser, you need to show up on this list. Don't let a top-ranked website be the stuff of fairytales any longer—take action that will get you there. iNET can make your business a custom, Creative Genius inspired website that will lead to measurable results. iNET will help you improve your rankings, gain more customers and make more money.
More than ever, people use smartphones to inform shopping decisions. This enables them to gather information in seconds, and evidence shows that the majority of consumers make decisions based on and reviews and website quality. The hair salon market in Wisconsin is competitive, so you need every edge you can get to be successful.
Hair Salon Website & Marketing Statistics from Salon Nerds, BLS, Iron Paper, Hosting Facts & We Are Social
MARKET MY BEAUTY SALON
At iNET, we do more than craft visually appealing websites that your customers just can't get enough of—we make those websites appear in Google searches. After all, a great website can't generate new customers if nobody can find it. When a person searches the name of your salon, they are likely already looking to do business with you. These searches are great, but if they define the full scope of your web presence you are missing out on hundreds of potential customers per month that enter more general queries into search engines. iNET knows how Google works and can improve your ranking. It comes down to a combination of branded search and query fulfillment—we generate content and structure your site in a way that answers the right searchers' questions better than other websites, and Google rewards that. Want more customers? Contact iNET.
iNET has a reputation for success and has helped many businesses grow and establish a dominant presence. We will apply cutting-edge expertise to craft a marketing plan unique to your business. The best marketing plan for hair salons incorporate three strategies:
We are Wisconsin's premier marketing firm, conveniently located in Waukesha, between Madison and Milwaukee. Contact us for a free consultation and learn what iNET can do for your business.
The market is changing, and if you want to come out on top you need to adapt. If you don't have a website optimized for search terms like "Hair Salon Milwaukee WI", you've already fallen behind.
MARKET MY HAIR SALON
Creative is an intangible. There aren’t many great creatives in radio. In branding there are less. In strategizing there are even less. Most companies have no BRAND. The products and services are amazing, the businesses are often brilliant. There is just nothing for consumers to grab and buckle themselves into. The web sites are also no influence in creating the brand, brand strategy, ad concept or ads.
iNET creative has dozens of mind traps and hooks. Duplicitous meanings and meanings left for the listener to decipher or wonder at. While these traps can get a listener stuck in a thought midstream over two, three, twenty exposures they force acceptance of the message and action. When they discover the hidden hooks listeners feel like insiders, part of the story and part of the brand.