The new website has quickly become a valuable sales tool, tirelessly bringing new people to the Soft Water website, and convincing them to give Soft Water Inc a call or fill out the contact form to learn more. In the few weeks since the website has gotten indexed, Soft Water has gotten calls from as far away as California (even though Soft Water only services Southeastern Wisconsin!).
The creative web design geniuses at iNET have turned the Soft Water Inc website into a vibrant, flowing, aqueous website wonderland, far more attractive than the websites of national multi-billion dollar water softener companies (Hey Culligan Man…Get a new website!) Writing about the look and feel of the Soft Water Inc website is like dancing about a sunset or trying to capture joy in a butterfly net. Just look at it! The Soft Water website IS business defining website graphic imagery. The dropdown navigational window is graphically impressive, easy to navigate, AND fully accessible to search engine spiders, just like every aspect of every iNET website. With most other website developers and designers, the more graphically impressive bells and whistles you add, the less likely it is that a search engine will ever put your website at the top of a free query where 85% of search engine traffic goes. iNET is the only Milwaukee web development company designing graphically superior websites found at the top of free searches.
Within a matter of weeks of the Soft Water Inc website going live, they were #1 for all the most relevant search terms related to their industry and location, ahead of multi-billion dollar companies, who are all doing bottom line draining pay-per-click campaigns to get found for terms which Soft Water Inc now gets premiere placement on for FREE.
Soft Water Inc also has ability to add and edit website content with iNET client-side website content management tools. This means the website is free to change and evolve, and with their superior iNET website architecture, all content will receive maximum value, keeping Soft Water Inc at the top of all Waukesha water treatment searches FOREVER. This is not like a Yellow Pages ad, where you pay dearly month after month, until you die or go out of business. Soft Water Inc is at the top of the search engines, where most people go to look for products and services, and all they do to stay there is pay a nominal annual hosting charge, costing a fraction of a typical monthly Phone Crook advertisement.
If you are in need of any water treatment services in Southeastern Wisconsin, check out the Soft Water Inc website to learn more about the best value on water softeners, iron filters and more. If you are in need of someone to replace the bottom line sucking, profit killing leech known as phone book marketing with something providing a tangible return on investment, head to iNET Web in Waukesha, where creative genius inspired web design and search engine optimization is the best investment businesses in Southeastern Wisconsin are making.
Creative is an intangible. There aren’t many great creatives in radio. In branding there are less. In strategizing there are even less. Most companies have no BRAND. The products and services are amazing, the businesses are often brilliant. There is just nothing for consumers to grab and buckle themselves into. The web sites are also no influence in creating the brand, brand strategy, ad concept or ads.
iNET creative has dozens of mind traps and hooks. Duplicitous meanings and meanings left for the listener to decipher or wonder at. While these traps can get a listener stuck in a thought midstream over two, three, twenty exposures they force acceptance of the message and action. When they discover the hidden hooks listeners feel like insiders, part of the story and part of the brand.