Edge Advisors

iNET Web’s creative genius inspired Milwaukee website designers began working on the custom website design, creating a modern, colorful, and cutting edge website. Edge Advisors’ old website was made in a WIX editor with a common template structure. The entire site was run with java script, leaving the site completely unreadable and invisible to search engines. Like a rotten tooth, this site needed to be pulled.

The iNET Web Milwaukee website design professionals created an entirely new site with HTML, expanding the search engine optimization ten-fold. Edge Advisors’ old website had no site map and all of the links were hidden in an overly complicated navigation system, so iNET Web’s creative genius web team simplified the navigation so the entire site map is in front of the user AND the search engine. The website imagery was improved with modern, bold, and bright colors, creating a unique look and a memorable visual impact. The new Edge Advisors website demonstrates how buying or selling a dental practice can be fun and exciting and not the equivalent of a root canal.

green screen video productionEdge Advisors was fully on board to take a molar expedition and agreed to do green screen walkout video, adding a dynamic visual to the website. Walkout videos instantly grab a customer’s attention, quickly delivering a strong sales message and ensuring visitors stay on the website longer. The home page of the new Edge Advisors website features a gray glass panel breaking, revealing the company owners and allowing them to quickly and vibrantly introduce their service. This seamless design subliminally expresses the ability to break the molds while demonstrating the cutting edge sales tactics and style of Edge Advisors. Each of the advisors introduces themself on the personnel page, instilling confidence in future clients. iNET Web’s formula for a successful web strategy is simple: the more traffic driven to a website, combined with a higher conversion rate, equals increased online profitability.

iNET Web drilled deeper with unbeatable search engine optimization from the iNET Web Milwaukee SEO specialists and website copywriters. This drill-and-fill combination added 74 pages of unique website content targeting dental practice consulting, dental practice advisors, dental practice management, dental accountants, buying and selling dental practices, and dental consulting firms. Within one month of going live the new Edge Advisors website organically climbed to page one on Google search pages for “dental practice advisors” and “dental practice consulting services.” Needless to say, the Edge Advisors team is grinning from ear to ear as the Milwaukee SEO specialists keep drilling deeper with organic interlinking and optimized meta tags, ensuring Edge Advisors continues to dominate search results and, more importantly, increase profitability.

iNET Web’s professional Milwaukee website development team builds custom websites designed to generate profits and enhance businesses web marketing success. If you want iNET Web’s professional Milwaukee website development team to drill the cavities out of your site and fill in the holes with creative genius inspired knowledge, then call iNET at 262-574-9400 today. iNET Web is improving the economy one business at a time ®.


Creative is an intangible. There aren’t many great creatives in radio. In branding there are less. In strategizing there are even less. Most companies have no BRAND. The products and services are amazing, the businesses are often brilliant. There is just nothing for consumers to grab and buckle themselves into. The web sites are also no influence in creating the brand, brand strategy, ad concept or ads.

iNET creative has dozens of mind traps and hooks. Duplicitous meanings and meanings left for the listener to decipher or wonder at. While these traps can get a listener stuck in a thought midstream over two, three, twenty exposures they force acceptance of the message and action. When they discover the hidden hooks listeners feel like insiders, part of the story and part of the brand.

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