Dr. Michelle Bonness, owner of Bonness Cosmetic Surgery Clinic turned to iNET Web for website design services to promote her business. Her goal was to retain her current customers and advertise her services throughout the southeastern Wisconsin area. Our Waukesha website designers met with Dr. Bonness to discuss website design and development solutions. After she gained confidence in our abilities, we began the design process. A green screen walkout video of Dr. Bonness speaking pops up when you first visit the site. She gives a brief and informative overview of her cosmetic surgery services. This video grabs viewers’ attention and sparks the personal connection between doctor and patient. Our designers also incorporated high-res imagery through a before and after gallery to provide aesthetic value. These photographs illustrate Bonness’s skills which impress users while adding value through image titles and unique content, thereby allowing this site to dominate Google search results. Dr. Bonness is highly satisfied with our web design services because her site has many visitors and a newly established market in southeast Wisconsin.
Check out the Dr. Bonness MD Cosmetic Surgery website to see for yourself!
Creative is an intangible. There aren’t many great creatives in radio. In branding there are less. In strategizing there are even less. Most companies have no BRAND. The products and services are amazing, the businesses are often brilliant. There is just nothing for consumers to grab and buckle themselves into. The web sites are also no influence in creating the brand, brand strategy, ad concept or ads.
iNET creative has dozens of mind traps and hooks. Duplicitous meanings and meanings left for the listener to decipher or wonder at. While these traps can get a listener stuck in a thought midstream over two, three, twenty exposures they force acceptance of the message and action. When they discover the hidden hooks listeners feel like insiders, part of the story and part of the brand.