After chatting over a few complimentary pints, the creative genius inspired Waukesha web developers at iNET Web suggested the best marketing platform for Benno’s Concessions would be the new marketing phenomena sweeping North America, Mobile Web Marketing. With the precision and care of a master brewer selecting the choicest hops, malts, and barley, the brew for a Benno’s Concessions’ mobile website began fermenting INET Web’s Milwaukee web designers stirred up a homebrewed mobile website with an interactive Win Free Beer for a Year Raffle filling Benno’s Concessions’ 2011 Wisconsin State Fair locations with more wine connoisseurs, beer bellies, and fair-going revelers than Benno’s seen in 26 years!
“This mobile website was a one-time project to increase customer traffic at the 2011 Wisconsin State Fair,” says Tim Gill, Director of Operations at Benno’s Concessions While we’re not certain where the increased customer traffic at Benno’s Concessions came from in 2011, there was definitely an increase! I gave Tiffany direction as to what we were looking for and it was implemented true to what I wanted I really appreciated the quick response time when communicating with the web designers over multiple designs.”
While mobile web marketing has remained a popular advertising method in Asia and Europe since the late 1990s, this cutting-edge marketing medium is now utilized by the most exhaustive North American marketing gurus, like the creative genius inspired Milwaukee web designers at iNET Web Mobile web marketing is an online marketing platform designed for compatibility with the influx of smartphone, tablet computer, and other mobile device technology.
Benno’s Concessions’ mobile website features mobile tagging technology allowing website viewers interaction with Benno’s Concessions via Quick Response Code Fair-goers scan any one of the Benno’s Concessions’ Quick Response Codes at the 2011 Wisconsin State Fair with a smartphone or other mobile device The Quick Response Card features an encoded URL address directing the mobile device user to Benno’s Concessions’ for entry into the Win Free Beer for a Year Raffle INET’s Waukesha web designers employed a quick response time getting Benno’s Concessions live before the 2011 Wisconsin State Fair, stirring-up fair-goers’ anticipation and excitement for Benno’s Concessions and the Win Free Beer for a Year Raffle before the fair even began! Mobile web marketing proved to be the olive in Benno’s martini of online profitability in 2011!
The Benno’s Concessions website graphic design is a cool, catch some shade under an umbrella, belly up to your favorite open-air bar festivity! You’ll find yourself at the hub of Wisconsin State Fair, down on the corner of Benno’s Micro Brew Alley and Grandstand Avenue breathing the fair’s exclusive aroma of beer, brats, and baby goats INET Web’s Waukesha graphic designers brought The Micro and The Wineberry webpages to life with high resolution website imagery The Micro website imagery has an explosive, social energy, portraying the fraternity and camaraderie of a crowded tavern whose patrons are collectively hoisting beverages in salute to a hometown team’s victory The Wineberry website imagery is regally subtle, cozying up to website viewers with plush furniture, elegant décor, and vibrant plants to enjoy while sipping a favorite vintage over soft conversation INET Web’s Waukesha graphic designers channeled Benno’s “Think Globally, Drink Locally” motto into website imagery depicting Milwaukee tavern-goers who enjoy the cross-cultural enlightenment responsible social drinking and Wisconsin State Fair provides Website viewers will be compelled to pay a visit and enjoy a good drink with Benno at the Wisconsin State Fair after experiencing the warm, eclectic vibe iNET Web created for Benno’s Concessions online.
Looking for a great place to meet friends and family each year at Wisconsin State Fair? Meet at the hub of Wisconsin State Fair, the corner of Benno’s Micro Brew Alley and Grandstand Avenue at Benno’s Concessions!
Need a Milwaukee web designer who’ll listen closely to your marketing goals with the personal attention a winegrower pays their vineyard? They won’t be found hanging out at the local hole-in-the-wall at the bottom of your wineglass. Lookout for the frothy covered, creative genius inspired Milwaukee web designers at iNET Web. We work for beer!
Creative is an intangible. There aren’t many great creatives in radio. In branding there are less. In strategizing there are even less. Most companies have no BRAND. The products and services are amazing, the businesses are often brilliant. There is just nothing for consumers to grab and buckle themselves into. The web sites are also no influence in creating the brand, brand strategy, ad concept or ads.
iNET creative has dozens of mind traps and hooks. Duplicitous meanings and meanings left for the listener to decipher or wonder at. While these traps can get a listener stuck in a thought midstream over two, three, twenty exposures they force acceptance of the message and action. When they discover the hidden hooks listeners feel like insiders, part of the story and part of the brand.