Jamestown Jammers

Colors, logos, uniforms and merch are all the fun parts of baseball marketing. Packing the bleachers full of supportive fans is the gelatinous lifeblood the Jammers’ survival depends on. Better marketing and a better online ticketing system made it happen.

Waukesha's iNET hits it out of the park with quality web design and internet marketing for hungry businesses
Click the links above to learn all about the unparalleled web marketing services that provided Jamestown Jammers

Jamestown Jammers

MKE Sports, the overseer of several Prospect League franchises, provides action-packed entertainment for families in small and medium towns throughout America, while also providing elite collegiate athletes a platform to stay fresh in the off season. INET Web markets several other minor and prospect league teams including the Kokomo Jack Rabbits and the Lafayette Aviators. We’ve mastered the complexities and nuances of positioning a team as a brand in a saturated market.

Website Dilemmas

The Jammers endured several transitions throughout their history. The team started as an affiliate of the Pittsburgh Pirates, then were relocated to Morgantown, West Virginia. The prospect league team operated by MKE Sports assumed the Jammers name. Prospective fans were understandably confused about the Jammers branding and the kind of team it was. They needed a clear visual that not only reintroduced the team as a Prospect Team, but also generated buzz for the upcoming season.  

Technology Implemented

Webpage design - Logo Design - SEO - Content management

Outcome

iNET Web’s in-house graphic designers regularly design logos, signage, and even hats and t-shirts for sports teams. After researching demographics, team origin and local history, iNET Web goes to work to craft unique visual concepts rooted in the values of those teams and their community. The Jamestown Jammers design work was no exception.

Inspired by the celebrated grape-growing tradition in Chautauqua County, iNET Web’s artists originated Bubba, a scowling grape with a bat cocked over its shoulder. The design rooted the team in Jamestown’s heritage and the comical illustration appealed to the kids of Chautauqua County, who started lining up after games to pose with Bubba and begging their parents to buy Jammers’ merchandise. The website became a destination landing page for families querying Google about special events, team standings and ticket sales.  

Who said art doesn’t make money? When the art is strategic, customer-centered and rooted in a community’s values, it’s amazing the traffic it generates. Whether it's for a baseball team or a service business, iNET's primary objective is to make your company money.  

From logo design to complete websites, iNET Web does it all.  Contact us to learn how we can help your business.
CreativeGeniusMarketing.com

Creative is an intangible. There aren’t many great creatives in radio. In branding there are less. In strategizing there are even less. Most companies have no BRAND. The products and services are amazing, the businesses are often brilliant. There is just nothing for consumers to grab and buckle themselves into. The web sites are also no influence in creating the brand, brand strategy, ad concept or ads.

iNET creative has dozens of mind traps and hooks. Duplicitous meanings and meanings left for the listener to decipher or wonder at. While these traps can get a listener stuck in a thought midstream over two, three, twenty exposures they force acceptance of the message and action. When they discover the hidden hooks listeners feel like insiders, part of the story and part of the brand.

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