Jamestown Jammers

Colors, logos, uniforms and merch are all the fun parts of baseball marketing. Packing the bleachers full of supportive fans is the gelatinous lifeblood the Jammers’ survival depends on. Better marketing and a better online ticketing system made it happen.

Waukesha's iNET hits it out of the park with quality web design and internet marketing for hungry businesses
Click the links above to learn all about the unparalleled web marketing services that provided Jamestown Jammers

Jamestown Jammers

MKE Sports, the overseer of several Prospect League franchises, has an irresistible value-add that entertains families in small and medium towns throughout America: provide elite collegiate athletes a platform to showcase their skills and stay fresh in the off season. The prospect league was born from that idea. INET Web markets several minor and prospect league teams including the Kokomo Jack Rabbit, the Lafayette Aviators, and–of course– the Jamestown Jammers. We’ve mastered the complexities and nuances of positioning a team as a brand in a saturated market.

Website Dilemmas

The Jammers endured several transitions throughout their history. The team started as an affiliate of the Pittsburgh Pirates but were relocated to Morgantown, West Virginia. The prospect league team operated by MKE Sports assumed the Jammer name. Prospective fans were confused about the Jammers branding and the kind of team it was. They needed a clear visual web concept that not only reintroduced the team as a Prospect Team but also generated buzz for the upcoming season.  

Technology Implemented

Webpage design - Logo Design - SEO - Content management

Outcome

iNET Web’s in-house graphic designers shine when marketing baseball teams. They regularly design logos, brands, concepts and even hats and t-shirts for sports teams. Accounting for elements like demographics, team origin and local history, iNET web goes to work to craft unique visual concepts for teams that are rooted in the values of those teams and their community.

The Jamestown Jammers design work was no exception. Inspired by the celebrated grape-growing tradition in Chautauqua County, iNET Web’s artists originated Bubba, a scowling grape with a bat cocked over its shoulder. The design rooted the team in Jamestown’s heritage, and iNET increased apparel sales. The comical illustration appealed to the kids of Chautauqua County who started lining up after games to pose with Bubba and begging their parents to buy Jammers’ merchandise. It became a destination landing page for families querying Google about special events, team standings and ticket sales.  

Who said art doesn’t make money? When the art is strategic, customer-centered and rooted in a community’s values it’s amazing the traffic it generates whether it be for a baseball team or any other kind of company in southeastern Wisconsin. iNET is strategic in all that we do. Our only objective: make your company money.  

Need a logo or some graphic arts work? Contact iNET Web today!
CreativeGeniusMarketing.com

Creative is an intangible. There aren’t many great creatives in radio. In branding there are less. In strategizing there are even less. Most companies have no BRAND. The products and services are amazing, the businesses are often brilliant. There is just nothing for consumers to grab and buckle themselves into. The web sites are also no influence in creating the brand, brand strategy, ad concept or ads.

iNET creative has dozens of mind traps and hooks. Duplicitous meanings and meanings left for the listener to decipher or wonder at. While these traps can get a listener stuck in a thought midstream over two, three, twenty exposures they force acceptance of the message and action. When they discover the hidden hooks listeners feel like insiders, part of the story and part of the brand.